Blogs

Hiring Assistant Director, Marketing & Fan Engagement at Army

By Austin McClain posted 09-04-2025
We're hiring at Army! Our Marketing & Fan Engagement team is looking for our next Assistant Director of Marketing & Fan Engagement! This position will be in charge of driving fan engagement for our Hockey, Women's Lacrosse, and Wrestling programs and will play a key role in producing unforgettable experiences at marquee events—including the Army–Navy Game, the greatest rivalries in all of sports. If you’re a young professional ready to bring creativity and a passion for college athletics to a nationally recognized stage, this is your chance. Come be part of the mission, tradition, and excitement that makes working at West Point unlike anywhere else. ...

University of Tulsa Athletics - Associate Director of Marketing

By Jeremy Panakos posted 08-13-2025
TU Athletics is Hiring! Associate Director of Marketing Oversee Volleyball, WBB, Softball Manage on field for Football Oversight of Internship Program Link to apply: https:// universitytulsa.peopleadmin.com/postings/10994

HIRING: Director of Marketing at Vanderbilt

By Bob Gavagan posted 07-30-2025
We are looking to hire our next Director of Marketing in Athletics at Vanderbilt. The Director of Marketing will develop, implement and execute strategic marketing, digital, branding and promotional plans for its assigned sports. This position will identify and execute innovative elements to ensure an entertaining and engaging in-venue atmosphere at men’s basketball and other assigned sporting events; promote events across multiple mediums for assigned sports; work with the ticket office to coordinate ticket sales and attendance initiatives, maximize revenue streams and other duties as assigned. All interested applicants may apply HERE .

HIRING: Assistant Director Athletic Marketing and Fan Engagement

By Andrew Reina posted 07-25-2025
Now Hiring: Assistant Director of Athletic Marketing and Fan Engagement California Baptist University – Riverside, CA Join the CBU Athletics team and help create unforgettable game day experiences! We’re looking for a creative and energetic professional to assist with marketing strategy, fan engagement, and promotions for our NCAA Division I athletic programs. Role Highlights: Plan and execute marketing/engagement for home events Lead student section & theme night initiatives Supervise marketing interns & assist with mascot appearances Collaborate across departments (Comms, Tickets, Development) Come grow with ...

HIRING AT COLORADO: Assistant AD, Social Strategy & Content

By Marcos Rael posted 07-10-2025
Our Athletic Department is hiring for a new Assistant AD of Social Strategy & Content. Below is the link with the full job description and salary details. If you know of anyone who you think would be a good fit for this role, please pass it along! If you have questions, don't hesitate to reach out to me at marcos.rael@colorado.edu , or Ricky Zum Mallen and Zoe Gasell as well. Thank you all! Colorado Buffaloes - Assistant AD, Social Strategy & Content

NOW HIRING: UCM Athletics Grad Assistant - Marketing

By Ben Remelius posted 06-13-2025
https://www.schooljobs.com/careers/ucmo/jobs/4953181/graduate-assistant-marketing-fall-2025/apply?pagetype=jobOpportunitiesJobs The Athletics Marketing and Promotions Graduate Assistant will play a vital role in supporting the overall marketing, promotional, and fan engagement efforts for the University of Central Missouri Athletics Department. This position provides an excellent opportunity to gain hands-on experience in collegiate athletics marketing while pursuing a graduate degree. The successful candidate will assist in the formation and execution of marketing plans, game day promotions, and community outreach initiatives, while also helping to grow ...

Hiring: North Dakota Athletics Marketing Coordinator

By Nicole Letofsky posted 05-30-2025
Join our North Dakota Fighting Hawks team as the Marketing Coordinator! The Marketing Coordinator will assist in the Athletic Department’s external operations mission to provide service and content by engaging fans, media and recruits in a manner that positively impacts our university while generating revenue and interest in our programs. This position will specifically focus on soccer, additional sport assignments as directed, special events and the Jr. Champions Kids Club. This individual will serve as a member of the marketing team that is involved in all aspects of fan development for all of our teams, including: planning, advertising, promoting, public ...

Hiring - Assistant Director of Digital Marketing

By Haley Pfeil posted 05-14-2025
Michigan Athletics is seeking an Assistant Director of Digital Marketing to join our team. The Assistant Director of Digital Marketing plays a key role on the Digital Marketing team and is responsible for executing digital marketing campaigns and contributing to the overall digital marketing efforts of Michigan Athletics and its 29 sports programs. This role requires a creative individual who can think strategically while executing content and balancing priorities. You will work with the Director of Digital Marketing and the Associate Director of Digital Marketing, be part of the Marketing, Ticketing, and Fan Experience team, and collaborate across the entire ...

Hiring: Athletics Graphic Design Assistant

By Quintin Payton posted 05-08-2025
Description: Abilene Christian University, a NCAA Division I institution and member of the Western Athletic Conference (WAC), is seeking qualified applications for the position of Graphic Design Assistant. Wildcats Athletics is a not-for-profit corporation which was organized in 1919 to foster the development of intercollegiate athletics in conjunction with the educational activities of Abilene Christian University. Wildcats Athletics operates the varsity intercollegiate programs (17 programs) of Abilene Christian University. With a total enrollment of over 6,730 students ACU is affiliated with the fellowship of the Church of Christ. All applicants must be in ...

HIRING: Director of Graphic Design & Digital Media at San Jose State

By Michael Smoose posted 05-06-2025
Job Summary Reporting to the Associate Athletics Director for Marketing, Digital Media and Licensing, the Director of Graphic Design & Digital Media is a key member of the external relations team, involved in making recommendations, and developing the direction and campus-wide adoption of the university brand identity. Working independently, under general direction, this position will spearhead the creation of engaging digital graphics and motion graphics to promote events, accolades, awards and recognition of San Jose State University, Athletics and the programs. The position will also be responsible for recruiting and leading the day-to-day operations ...

Hiring: Athletic Marketing Graduate Assistant

By Dan Adams posted 04-18-2025
Georgia Southern Athletic Marketing is looking for the next pair of graduate assistants to join the team! We're looking for highly motivated individuals looking for an opportunity to contribute to our success and grow themselves. If interested, click the job description link below to review and email your cover letter and resume to Dan Adams at dadams@georgiasouthern.edu Georgia Southern Athletic Marketing Graduate Assistant Job Description

Job Posting-Marketing Graduate Assistant

By Jason Young posted 05-10-2021
Fairleigh Dickinson University-Metropolitan is seeking applicants for the position of Marketing Graduate Assistant. The Marketing Graduate Assistant will be a member of the FDU Athletics external team and provide support to the department’s 21 varsity teams. This position is a two-year position with the candidate pursuing a graduate degree from Fairleigh Dickinson University-Metropolitan. Primary responsibilities include, but are not limited to: Assist in creating and implementing marketing plans for assigned sports Create strategies for fan engagement and attendance Assist in the recruitment and training of interns within the external affairs unit ...

Hiring -- Graduate Assistantship Open Position

By Michelle Pontiff posted 02-15-2021
Happy Monday NACMA friends! Mississippi State University is seeking an Athletic Marketing Graduate Assistant. This position is for the academic year Fall 2021 - Spring 2022 (With Possible Extension to Spring 2023). For the full job description CLICK HERE or see the attachment. DEADLINE TO APPLY: March 28th - 5PM MINIMUM QUALIFICATIONS Genuine interest in athletics and the sport industry Admission to a Mississippi State University graduate program (must be accepted as a graduate student to accept GA position) Excellent oral communication skills, written communication skills, and customer service skills Strong work ethic, willingness ...

3 Pillars at Work Deadline Tomorrow

By Michelle Pontiff posted 04-16-2020
FINAL REMINDER: The deadline to apply for the 3 Pillars at Work program is TOMORROW Friday, April 17! The National Association of Collegiate Marketing Administrators (NACMA) launches year three of the 3 Pillars at Work program, aimed at providing qualifying members a unique educational experience in conjunction with the Marketing Team of the Year Award. The 3 Pillars at Work program provides a fresh, unique opportunity to reinvest in NACMA membership, by affording the ability to share best practices in areas of the three pillars: fan development, brand management, and revenue generation, through an immersive on-campus experience with a Marketing Team ...

Young Professionals Tackling Revenue Generation

By Claire Gilmore posted 03-11-2020
As a young professional in collegiate sports marketing working on her first ticketed sport, the words “revenue generation” are ones that still present a bit of a question mark to me. How can I make an impact? I am lucky to be surrounded by an amazing, creative team, but I am always looking to take on challenges and find my own way, as I am sure many young professionals are. While I may not have all the answers, here is some advice I can offer other young professionals when thinking about revenue generation: Ask questions! There is nothing wrong with not knowing something, as long as you are willing to learn about it. We are working in an academic ...

Conference Rep Spotlight - January 2020 _Jakimowicz

By Tyler Jones posted 01-22-2020
Name: Emily Jakimowicz Title: Assistant Director of Marketing School: University of Pennsylvania Twitter Handle: @EE_Jakimowicz What excites you most about being a Conference Rep this year? As a NACMA Conference Rep, I am very excited to represent both the Ivy League and the University of Pennsylvania. This opportunity allows me to act as a liaison between my Ivy peers and the rest of the collegiate marketing community. I hope to be able to showcase the amazing initiatives being implemented across the league, as well as share new ideas and information with my Ivy counterparts. How will being a Conference Rep benefit you professionally? ...

Conference Rep Spotlight - January 2020

By Tyler Jones posted 01-09-2020
Name: Jack "Bull" Slavin Title: Assistant AD - Marketing Partnerships School: UNC Pembroke Twitter Handle: @Jack_the_Bull What excites you most about being a Conference Rep this year? Having the ability to communicate with colleagues I met this past NACMA and continue sharing and cultivating ideas and relationships with everyone in the industry. The most exciting thing is what lies ahead this year. How will being a Conference Rep benefit you professionally? Having the ability to communicate on a regular basis with some of the best in the industry will help grow my network to reach my career goals. Not only will it allow ...

Who's in Charge of Brand Management?

By Ryan Elliott posted 12-16-2019
Brand management is critical to any organization, but in higher education, it can be especially challenging because there are so many different opportunities for people to have a brand experience. Our audiences are diverse – from prospective students to alumni to athletic fans and donors, and each one of those audiences has unique expectations for what a positive brand experience might entail. Brand management is not a simple task that can be carried out by one individual or even one department. It requires a campus-wide effort with the athletic department as often the most prominent and public-facing arm of a university. It’s crucial for athletics marketing ...

Conference Rep Spotlight - December 2019_2

By Tyler Jones posted 12-12-2019
Name: Tyler Unsicker Title: Associate AD for External Affairs School: Central Washington University Twitter Handle: @tyleru12 What excites you most about being a Conference Rep this year? Interacting with others in the industry and working together to promote our great organization. How will being a Conference Rep benefit you professionally? Making connections and networking with awesome professionals in our field. What (3) words best describe NACMA and what it provides our industry leaders? 1. Instruction 2. Growth 3. Fun What athletic administration accomplishment are you most proud of? Creating a gameday ...

Conference Rep Spotlight - December 2019

By Tyler Jones posted 12-03-2019
Name: Julie Austin Title: Associate AD Marketing & Licensing School: TCU Twitter Handle: @TCUJulie What excites you most about being a Conference Rep this year? Continuing to make sure Big 12 has a big presence in the NACMA community and stays engaged. I also love planning our networking events around the conference Championships and NACMA where everyone can get together in person to learn from one another. How will being a Conference Rep benefit you professionally? As the Big 12 conference representative, I work closely with the conference office and stay connected with their staff. This keeps me informed on what's happening ...